Audience-based Communications: Sharing Your Transit Agency's Story
Date & Time: Dec. 9, 2025 2 p.m. Eastern Time
Description: During this webinar, Paul Kincaid, a two-time former Presidential appointee who ran FTA’s Government Affairs and Communications team, will talk about scalable approaches to communicating with riders, stakeholders, businesses, elected officials, the media and more. He will discuss the fundamentals of audience-based communications, what it means for transit agencies of all sizes, and what you can do to improve the understanding and breadth of your agency’s “brand.” If you have any questions about this webinar or registration, please reach out to events@ctaa.org.