Customized Classroom Training

CTAA’s customized classroom training courses are tailored to meet your organization’s specific needs. Whether you sponsor the training or join a scheduled session.

The Keys to Non-Emergency Medical Transportation (NEMT) Success

Today there is never-before-seen complexity in the non-emergency medical transportation field. Limited funding combined with growing patient loads has states seeking intermediaries that can control costs through competition. Community and public transportation providers must be efficient, safe, cost effective and accountable to maintain these important medical transportation services. This two-day course gives community and public transit providers the tools, resources and benefits they need to make them central players in this medical transportation environment.

Examples of training subjects include:

  • Value: Determining the true cost of service
  • Pricing: Lowering your costs to be competitive
  • Negotiation: Winning through persuasion
  • Accountability: Building a recordkeeping and reporting process
  • Training: Focusing on the patient

Senior Instructor: Rex Knowlton

Financial Management for Transit Agencies

In today’s financial management you cannot afford to be without top-notch financial management skills. You must know your true costs of providing service and be able to track those costs and manage your cash flow. Learn how to use financial information, operations data, and proven financial strategies to plan, develop, and implement your transit system objectives. Learn what data to collect and monitor to ensure success and to evaluate potential changes in service – whether it is new service, service enhancements, or reductions in service. This two-day session will provide tools that any transit manager or supervisor can use with existing data and financial reports.

Examples of training subjects include:

  • Customer-Oriented Service
  • Cost Data and Cost Accounting for Management
  • Relationship Between Performance Measures Operating Data and Financial Reports
  • Revenues
  • Developing Transit System Budget
  • Cash Flow
  • Developing a Fully-Allocated Cost Model
  • Cost Model for Performance, Monitoring and Management

Senior Instructor: A.T. Stoddard

Recruiting, Hiring, Building, Developing and Retaining a Sustainable Driver Workforce

You know that drivers are the front-line representatives for your agency. So what can transit leaders do to address the current driver shortage? Organizational awareness, executive support, and effective employee relations are critical factors impacting your service and are key in any effort to address driver shortages.

The effort and attention that’s put into all aspects of employee retention has a direct correlation to the need for driver recruitment. Throughout this interactive one-day session, you’ll learn about all aspects of driver recruitment and retention with the focus on building a sustainable driver workforce that engages the best people with the right attitude, which ultimately leads to job satisfaction and reduced employee turnover.

An overview of the course outline includes:

  • Comprehensive Recruitment Methods
  • Selection and Skills Assessment
  • Hiring Decision and Process
  • Types and Benefits of Reward and Recognition programs
  • Training and Development
  • The Difference between Performance Improvement Plans and Individual Development Plans
  • Coaching and Counseling for Performance
  • Effective Appraisals
  • Steps In Discipline Prevention
  • Affirmative and Progressive Discipline Process
  • Developing and Executing an Implementation Plan for Driver Recruitment and Retention

Senior Instructor: Caryn Souza

Professional Transportation Grant Development

Navigating the world of grants and grant development can be daunting. Learn how to convert your concepts and ideas into fundable projects. Pursuit of grants can be highly competitive, and this training can help enhance your prospect for grant approval.

Acquire the skills needed to:

  • Identify the key elements of successful proposals.
  • Recognize what the granting organization is seeking.
  • Identify innovative sources of funding.
  • Write a convincing argument for funding.

The training will address the overall strategic plan for writing grants, including: needs statement, goals and objectives, activities, strategies, evaluation, personnel and budgets. You will also learn about key elements of successful proposals as well as what to avoid in your proposals. Whether you are new to the field of grant development or a seasoned veteran, this course will enhance the skills you need to succeed in your search for funding.

Senior Instructor: Charles Rutkowski

Effective Documentation Strategies

As a transit professional do you face extreme liability at every turn? Although it’s impossible to completely eliminate liability and risk, we can remarkably reduce exposure by the timely and accurate submission of documentation to address safety and security concerns. Proper documentation is not only critical in reducing liability, but is also an extremely vital form of communication between bus drivers and management. Accurate and timely documentation will create an environment that encourages open communication. This in turn will unify your team’s efforts and greatly assist your agency in reaching the goal of providing safe and reliable transportation to the passengers you serve.

Subjects covered include:

  • Pre and Post Trip Inspection Review and Forms
  • Mobility Device Documentation Templates
  • Passenger Documentation Templates
  • Pick Up and Drop Off Locations Document Templates
  • Americans with Disabilities Act (ADA) updates to Ensure Compliance
  • Blood Borne Pathogen Awareness

Instructor: Lenzy Wlliams

Transit Marketing & Communication for Community and Public Transportation

Is your transit agency looking for communication strategies to build visibility, community support and ridership? The class begins with basic marketing and communication principals and shows how these apply specifically in the public transportation environment – whether fixed route or demand response. Particular emphasis is placed on user-focused and innovative passenger information tools that make transit easy to use and on community-based marketing strategies which capitalize on transit’s connections within the local community. Throughout the workshop, the presenter uses real-world examples from her more than 25 years as a Transit Marketing consultant working with more than 100 community transportation systems throughout the country.

You’ll have the ability to:

  • Connect customer service as part of the organization’s communications strategy
  • Enhance every aspect of the transit experience to build and retain a broader ridership base
  • Build community support
  • Develop community-based promotional strategies for attracting trial and repeat ridership while retaining a broader ridership base

Senior Instructor: Selena Barlow


The Community Transportation Association of America (CTAA) and its members believe that mobility is a basic human right. From work and education to life-sustaining health care and human services programs to shopping and visiting with family and friends, mobility directly impacts quality of life.